Demeter Communications

Inspired

Lynn Holly

Lynn Holly is an associate with Demeter Communications. She has a strong background in food and beverage marketing. This includes bringing the national consumer advertising campaigns “got milk?” and “Ahh, the Power of Cheese” to local and regional levels. She worked with national food retailers to get the campaign into local grocery stores and worked with media personnel to get the message over the airwaves.

In addition to her nearly ten years with Western Dairy Council, she has held the position of communications director with the Wheat Foods Council. While there, she helped bring a live, growing wheat field to urban areas like Manhattan, New York City and Washington, D.C., to educate urban dwellers on the origins of their food.

Lynn enjoys seeing the end result of effective campaigns as they take hold in the marketplace. She also believes that people need to make informed food choices. Responsible and effective marketing messages can help consumers make proper choices.

Prior to her association experience, Lynn learned marketing and advertising at agencies, working on accounts such as Pizza Hut and Coca-Cola. She also did field marketing for regional quick-serve restaurant chains, assisting restaurant owners and managers in eight western states with marketing their stores. In doing so, Lynn has seen Mount Rushmore, Devil’s Tower, Yellowstone and Custer National Park numerous times, along with lesser known historical sites like Carhenge in Nebraska, the exact spot where Evel Kneivel attempted to jump the Snake River in Idaho and Cheyenne Frontier Days (she has the pink cowboy boots to prove it).

Lynn’s agricultural roots have served her well. She grew up in a small town in the middle of the cornfields of northern Illinois. After receiving her B.S. in Advertising from the University of Illinois, she relocated to Colorado where she enjoys the four seasons in moderation.

Random Acts

  • After moving to Colorado, Lynn decorated her bathroom in an Illini orange and blue theme. Little did she realize that she was in Bronco country, where orange and blue mean something else.
  • Lynn received her first cookbook when she was nine for Christmas. She still uses the Sloppy Joe recipe from that book.
  • Lynn is an award-winning strawberry-rhubarb pie baker, using rhubarb from her backyard garden.
  • Lynn received the Betty Crocker award her senior year in high school, but due to the reigning women’s lib sentiment at the time, was too embarrassed to have that honor put in the yearbook. She also refused to have a story put in the local newspaper, much to the chagrin of her Home Economics teacher. (More on that in a second.)
 

Brushes with Greatness

  • Lynn’s future boss at the Wheat Foods Council was also a Betty Crocker winner during high school, so they were destined to work together.
  • During a meeting at General Mills in Minneapolis, Lynn toured the facilities, including the Betty Crocker Boardroom. There were four(!) former Betty Crocker winners in the group. They all had their pictures taken next to Betty’s official portrait.
  • She had dinner with Julia Child.  Of course, Julia’s table was way down at the front end of the room and Lynn’s table was way in the back, but technically still had dinner in the same room.
  • Lynn has been on the business end of a dairy cow more times than she cares to admit.